The Brand Guy is the website that we have redesigned for one of our clients who is a brand specialist and speaker from Australia. Originally it was a standard blog, which we decided to turn into a modern, stylish, and attractive to visitors website.
Conducted works
  • Web Development
  • Content Writing
  • Web Design

Personalized design for successful branding
Project Description

Since our client specializes in branding, it was important to create a modern website, aka digital business card, which would clearly communicate who our client is, what he does, and how he does it. At the same time, we had to keep the client’s blog. Also, the website had to be optimized to attract more visitors.

Top Pages
Home
Color scheme, fonts, and icons

We chose a white background to highlight the brightness of icons and illustrations. Also, white as a primary color brings out the videos and blog posts featured on the website. Stylish black and grey stripes enhance the creativity of the layout. For the content, we used the Encode Sense Bold font.

basic
Typography
Encode Sans
Encode Sans
Design highlights

To make the website more personalized and unique we used comic illustrations reflecting the services our client provides and his style of work.

Skeuomorphic elements encourage users to make quick decisions. They are intuitive and create informal and fun atmosphere.

The animated rocket makes the website more live and engaging. It also symbolizes the desire to develop and conquer new horizons.

Conclusion
The work we’ve performed in close collaboration with the client resulted in a modern, functional, and aesthetically pleasing website, which has an intuitive navigation and responsive design. It also has a well-structured and optimized content, which clearly presents what kind of services our client offers and how people can benefit from using them. The-Brand-Guy.com is an example of a business website with a blog integrated in it.